Problem
To & Fro lacked a digital presence, creating hurdles in building brand awareness among users, investors, and donors. As a travel industry startup, it was critical to establish a brand identity and online credibility to compete effectively and connect with stakeholders.
goal
We aimed to create an engaging brand image and a website that would:
• Serve as a tool for first impressions.
• Establish trust and convey key values.
• Highlight the brand’s value proposition.
• Stimulate interest, build loyalty, and secure support.